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Sara Aceves Giacinti, originally from Mexico, is an entrepreneur, lecturer, life coach, philanthropist, and writer. She is a business expert and also an expert when it comes to leadership and personal transformation. In 1991, she founded, along with Edgar Arroyo, Grupo Industrial Aguascalientes (GIA), the name of which was later changed to the GIA Company.

In 2001, she became a founding partner for the Protengia Institute and Gialive, which is a social project of the organization that sponsors Andy Project.

In 2005, she lent her support and advice for the book En el nombre de mi hijo, which was published in 2006 by Random House Mondadori, where she worked in collaboration with the writer, Elena Poniatowska, and journalist Arieli Quintero.

In 2006, she moved to the United States, where she ventured into different research studies on markets and communication media. She took part in business development courses at Stanford University, where she had the opportunity to learn from Condoleezza Rice.

She is a founder and active member of the Andy Project Foundation by GIA, which promotes intensive programs targeted at creating healthy lives and massive social assistance in several countries. In America alone, it supports more than four thousand children stricken with cancer.

In 2015, she joined the Latino entrepreneurs’ program at Stanford University, which is the first national initiative for Hispanic and Latino businesspeople who live in the United States.

In 2016, she collaborated directly with John C. Maxwell in the Leadership and Intentional Living Program, which was carried out in conjunction with President Horacio Cartes and the government of Paraguay in different sectors of Asunción’s population.